PANINI NBA ALL-STAR ACTIVATION

About this project

CLIENT

PANINI | MONOPOLY

CATEGORY

EVENT COVERAGE | BRAND ACTIVATION

LOCATION

INDIANAPOLIS, IN

BORDER BOYS MEDIA DESIGNED THE SET AND PRODUCED PHOTO AND VIDEO CONTENT FOR PANINI’S ACTIVATION AT THE 2024 NBA ALL-STAR GAME.

OVER A THREE-DAY ACTIVATION, BBM CREATED 30+ PIECES OF BRANDED VIDEO CONTENT IN COLLABORATION WITH PANINI, CAPTURING ATHLETES IN A DYNAMIC AND ENGAGING SETTING. ALL CONTENT WAS EDITED AND DELIVERED SAME DAY, ENSURING REAL-TIME IMPACT AND MAXIMUM FAN ENGAGEMENT.

‍

DELIVERABLES

25 BRANDED ATHLETE VIDEOS
PANINI X MONOPOLY COLLABORATION EVENT VIDEO
ACTIVATION EVENT RECAP VIDEO
25 ATHLETE PHOTO GALLERIES
EVENT RECAP PHOTO GALLERY

‍

SERVICES PROVIDED

SET DESIGN
PRODUCTION
CINEMATOGRAPHY
PHOTOGRAPHY
POST PRODUCTION
SAME-DAY PHOTO TURNAROUND
SAME-DAY VIDEO EDITS